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Walt Disney

Brand

Bird

Location

Digital- North America

Year

2020

In promotion of Disney's new film, Spies in Disguise, an animated film starring Will Smith in which he transforms into a Bird, we partnered to highlight our first and only kids product, the Birdie. 

Given the viewership demographics and the clear tie to our "bird life" we worked with the Disney creative studios to produce a social media clip that highlighted the playfulness of Will Smiths character and our product. 

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